Ready to get more customers?
I'm about to call it like it is.
Because I'm amazed at how lazy some entrepreneurs are…even with the total power we have at our disposal to research our markets and serve our prospects in the exact way they should be served.
How I Get More Customers
When I work with clients to “get more customers”, we don't sit around making up evil schemes of how we will beat the competitors' price or some goofy gimmick to get a sale.
No, we research to find VALUE we can offer first. We deep dive into the problems the prospect has…and we create solutions around those problems…
HOW?
We spend time looking around – in forums, blogs, Twitter and so on.
We READ and LISTEN to the prospect by talking to them…
Therefore, we HEAR what they're saying,
We're not trying to shove a product or service down their throats WE created in the HOPES someone will buy it.
We take time to help the customer by actually HELPING them – before we ask for ANYTHING in return.
Novel concept, to get more customers, right?
But it's the lazy entrepreneurs who focus on the front end sale that don't want to do the work that generates long term, loyal customers who will buy from you over and over again that lose.
There's a difference between short and long term gain.
Deliver what your market wants , not what YOU think it wants, and you'll be in the long term game.
You can see the research to get more customers in two ways:
as a pain in the ass, and every minute you spend doing it, you're not making money;
OR,
every minute you spend doing it, you will make 10x the money because you deliver a superior product / service.
Now go out there and research your market – they deserve that, don't you think?