Let me spill the beans about this Facebook Ads strategy I learned about from my mentor Frank Kern…
One of my clients asked if the Facebook video marketing I’m doing would work for them.
I said “dude, this strategy is the BEST thing to come along since sliced bread. If you don’t do it, I might have to fire you 😉
LOL
Because this is a HUGE opportunity”
Here’s why
- Facebook is moving to a video-based platform
- It’s DIRT CHEAP to put my “commercial” in front of ideal customers.
It’s a winning combination.
And there is a basic, underlying reason for this;
Facebook is challenging YouTube.
So, Facebook makes it EASY and CHEAP to get our message to the right people.
When I say “cheap”, here’s what I mean:
After I checked this morning, it’s costing .90¢ to get a complete stranger to watch 100% of my videos with this new Facebook Advertising method.
Even better, I’m paying 0.22 for someone to watch 25%!!
How freakin' awesome is that?
I’ve focused on this ONE video strategy using Facebook Ads since July 12.
The best part is, it’s as easy as ABC.
Most noteworthy, in these 2 months, I’ve reached 281,131 people.
234,160 of those people have engaged with my ad.
Did I mention all these people are complete strangers?
Here’s the bad news:
The big corporations will catch wind of this Facebook ads “hack”. Which means the costs to advertise will skyrocket once again.
As a result, it will push us little guys out of the game (unless we establish position NOW)
So I told my client; “what would happen to your conversions if you put a specific, targeted message in front of your ideal customers for .90¢?”
I asked him another way – “what is your customer worth to you?”
In his case, it’s $197.
“In that case”, I told him, “you could put your ad in front of 218.8 people, and if you got ONE sale, it would pay for the cost of the ads”
Think about that.
Therefore we have 218 chances to make ONE sale.
Of course, our business can’t survive on breaking even.
So, if you have an awesome product or service, I’m sure you can sell more than one if 218 people saw your offer.
Am I right?
That’s the simple reason why I’m all in on this Facebook ads video marketing strategy.
It’s also the reason I’m helping ALL my clients implement the same thing.
Because the clock is ticking.
If this makes sense and you want to see if it works for your business, here's how to set up a strategy session with me: Free Business Coaching Session