Category Archives for "Email Marketing Tips"

The Quickest and Easiest Way to Build Marketing Automation

marketing automation

Marketing automation doesn’t sleep or take holidays 🙂 if you have systems in place that do most of the work for you. I recommend to make it one of your goals to put those marketing automation systems in place. Because I’ve found working with so many people since 2011, they don’t want to build their […]

Breakthrough Thinking for Your Email Marketing

email marketing

WARNING: Before you read this post on email marketing, just know there’s heavy language throughout. You’re not liked. Someone out there can’t stand you. How does that feel? Not cool – right? Here’s the deal. If you want to make any sort of impact in this world… If you want to really help other people […]

Your Marketing Sales Funnel WILL Suck!

marketing sales funnel

OK let’s get something about your marketing sales funnel out of the way straight off the top. YOU ARE GONNA HAVE A FUNNEL / CAMPAIGN THAT SUCKS. It’s inevitable. So the longer you wait around, trying to perfect things…making sure it’s perfect so you don’t lose money… They LONGER it will take to actually MAKE […]

Customer segmentation buckets: what are they and how do I use them?

customer segmentation buckets

Customer segmentation buckets: are you using them? From my experience, customer “segments” are highly underused. Here’s why. When I start working with a client, 9 times out of 10, prospects are grouped under one category. Categories can be also called “buckets.” You can also refer categories to “avatars.” So I’ll bet you a whole 5 bucks […]

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